Google recently announced their plans for implementing a warning in their Chrome browser to users for websites that don’t have an SSL certificate installed. According to Google, this date can be as early as July 2018.

What is an SSL certificate exactly?

An SSL Certificate is short for “Secure Socket Layer Certificate”. It encrypts and protects information as it is transferred between your hosting and the browser that is viewing it.

When a visitor to your website enters information (into a form), the information they entered can be intercepted by hackers if the website does not have an SSL certificate.

When installed on a web server, it activates the padlock and the “https” protocol which allows secure connections from a web server to a browser.

Why does your website need the SSL certificate?

Website security is a big deal nowadays, with hackers attempting to intercept personal data for malicious use.

Not only does an SSL certificate provide additional security, it also affects your ranking on Google searches. Websites that have an SSL certificate installed, achieve a better organic ranking compared to websites that don’t have this installed.

Having a green padlock/Secure status will also help build user trust in your website

Summary of what an SSL-certificate does

  • Establishes trust and builds brand power
  • Provides encryption of sensitive information
  • Provides authentication
  • Improves organic ranking on Google

What will the insecure message look like?

Sites that remain on the non-secure protocol will be flagged with a warning in the URL bar of the user’s browser.

The non-secure flag will be built into the release of Chrome 68, which will be ready for download in early July. It is possible that the flag could be highlighted in red.

HTTPS encryption growth shows that most site owners are taking Google’s warnings seriously. However, it remains that a large group of site owners has been less than motivated to make the change or are simply not aware of the negative implications it could have on their website.

Is your website ready for the deadline in July 2018?

If you need assistance or a free quotation to implement the SSL certificate on your website, please contact us for more information.